Privacy Policy

1. Overview & Data Controller

MediaSoft SRL ("MediaSoft", "we", "us", or "our") is committed to protecting your privacy and ensuring the security of your personal data. This Privacy Policy explains how we collect, use, process, and safeguard information gathered through our website (https://mediasoft.md), contact forms, and lead generation campaigns (including Meta/Facebook Lead Ads).

Data Controller: MediaSoft SRL
Address: Strada Academiei 5A, MD-2028, Chișinău, Republic of Moldova
Email Contact: [email protected]

2. Information We Collect

We may collect personal data when you interact with our website or submit inquiries through our online forms and ad campaigns:

• Contact Information: Full name, email address, phone number, company name, and job title.
• Project & Inquiry Data: Selected services of interest (Software Development, AI, QA, SMM, SEO, Cloud), project scope, budget range, and custom message text.
• Technical & Usage Data: IP address, browser type, operating system, referrer URL, pages visited, and interaction metadata collected via server logs and analytics tools.
• Marketing & Lead Data: Information submitted via lead generation forms (such as Meta/Facebook Lead Ads).

3. How We Use Your Information

We process your personal information strictly for legitimate business purposes:

• To respond to your inquiries, provide service proposals, and discuss prospective projects.
• To deliver our software engineering, AI, QA, cloud, and digital marketing services.
• To measure the effectiveness of our marketing campaigns, ad performance, and lead conversion channels (including Meta Pixel tracking).
• To comply with applicable legal, accounting, and regulatory requirements.

4. Legal Grounds for Processing

We process personal data under the following legal bases:

• Consent: When you voluntarily submit a contact or lead form requesting information from us.
• Legitimate Interests: To operate, analyze, and optimize our digital services and business operations efficiently.
• Contract Performance: When necessary to fulfill contractual obligations or take pre-contractual steps at your request.

5. Third-Party Services & Data Sharing

We do not sell, rent, or trade your personal information to third parties. We share data only with trusted infrastructure and service providers operating under strict confidentiality:

• Meta / Facebook: We use Meta Lead Ads and Meta Pixel (Pixel ID: 29231313406466743) for lead collection, conversion tracking, and campaign optimization. Meta processes data in accordance with its own privacy terms.
• Cloud Infrastructure: Amazon Web Services (AWS) hosted in European regions for secure database storage, serverless execution, and static delivery.
• Internal Logging Tools: Encrypted notifications sent to internal administrative channels (e.g. Slack webhooks) to ensure timely responses to client inquiries.

6. Data Retention & Security

We retain personal data only for as long as necessary to fulfill the purposes outlined in this policy or as required by law. We implement robust technical, administrative, and organizational security measures to protect your data against unauthorized access, disclosure, alteration, or destruction.

7. Your Privacy Rights

Depending on your location, you have rights regarding your personal information:

• Access & Copy: Request details of the personal data we hold about you.
• Correction: Request updates or corrections to incomplete or inaccurate data.
• Deletion: Request erasure of your personal data ("Right to be Forgotten").
• Opt-Out & Withdrawal: Withdraw consent for marketing communications at any time.

8. Contact & Data Protection Inquiries

If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please reach out to us at: